Ghanaians can enjoy a nutritious new dairy drink after Voltic (GH)
Limited, a subsidiary of Coca-Cola Beverages Africa (CCBA), launched Hollandia
Choco Malt Drink in 200ml and 300ml packs.
Hollandia Choco Malt Drink is a satisfying and
functional 3-in-1 beverage that provides all the goodness of milk, rich
chocolate, and energy-giving malt in a ready-to-drink format for consumers.
It eliminates the inconvenience of preparing chocolate-based beverages
and comes in handy pack sizes which contain an adequate quantity for individual
consumption, as well as fitting into the lifestyle of both youth and adults.
“People everywhere want new beverages and
experiences throughout their day and, as the largest franchised bottler of The
Coca-Cola Company in Africa, CCBA is innovating to give people more of what
they want while actively encouraging informed choices and balanced lifestyles,”
said Voltic Managing Director, Flora Jika.
“In some cases, that means adding vitamins and
minerals or rethinking our recipes to reduce sugar while keeping the great
tastes people love. In others, it means finding more sophisticated, exciting
flavours.”
“Across the markets we serve, CCBA is also focused
on different beverages like tea, coffee, value-added dairy, juices, traditional
drinks, sparkling water and hard seltzers — to name just a few,” said Jika.
“Hollandia Choco Malt Drink adds to our growing
range of beverages for every taste.”
“It is because of the support from the communities
and the government that we have been able to create local sourcing
opportunities through the production of our products in Ghana. We have also been
able to create inclusive growth opportunities for all, a cause CCBA is
committed to,” Jika said.
The event at the company’s Akwadum plant was
attended by Sub Chief of Nsawam Adoagyiri, Abakomahene Odiatuo Katakyie Afrifa,
Deputy Minister of Trade and Industry, Hon. Michael Okyere Baafi, Assembly
Member of Mmofra Nfadwene, Hon. Alfred Aquaye Jnr, CEO of the Association of
Ghana Industries (AGI), Seth Twum-Akwaboah and Assistant Chief Director of
Nsawam Adoagyiri Municipal Assembly, Godwin Fiamo Wedu.
Deputy Minister of Trade and Industry Baafi said
Voltic (GH) Limited had contributed to the development of Ghana over years and
changed the beverage sector with continuous innovations.
“Ghana’s policy of innovation has come to stay and
that is why the Ministry of Trade and Industry is proud to endorse the
Hollandia Choco Malt Drink. We assure Voltic that the ministry is committed to
helping the business reach its highest level of success,” said the deputy
minister.
ABOUT CCBA
CCBA is the 8th largest Coca-Cola bottling partner
in the world by revenue, and the largest on the continent. It accounts for over
40% of all Coca-Cola products sold in Africa by volume. With over 17,000
employees in Africa, CCBA services more than 600,000 customers with a host of international
and local brands. The group was formed in July 2016 after the successful
combination of the southern and east Africa bottling operations of the
non-alcoholic ready-to-drink beverages businesses of The Coca-Cola Company,
SABMiller plc and Gutsche Family Investments. CCBA shareholders are currently:
The Coca-Cola Company 66.5% and Gutsche Family Investments 33.5%. CCBA operates
in 14 countries, including its six key markets of South Africa, Kenya,
Ethiopia, Uganda, Mozambique and Namibia, as well as Tanzania, Botswana, Ghana,
Zambia, the islands of Comoros and Mayotte, Eswatini and Lesotho. Learn more at https://www.ccbagroup.com
Follow us on LinkedIn
Source: Peacefmonline.com