As part of activities to mark its 15th anniversary celebrations, Fidelity Bank Ghana has launched a promo dubbed ‘Fidelity Sika Bumm Promo’, to reward its cherished customers and to help them to cultivate a savings culture.
The Fidelity Sika Bumm Promo is yet another innovative promo by Fidelity Bank
that will provide a number of lucky customers with a sizeable lump-sum of funds
to pursue their dreams and actualize their various personal or business plans.
New and existing customers who operate current or savings accounts as
individuals or sole proprietors under the Inclusive and Personal Banking
segments of the Bank stand the chance to be part of five winners to be rewarded
with GHS 10,000 each in a series of monthly draws while the 15 winners who will
be rewarded in the grand draw in March 2023 stand to win cash rewards of up to
GHS 100,000.
To participate in the Fidelity Sika Bumm promo, eligible customers must deposit
and maintain fresh deposits of GHS300 minimum or its multiples in their current
and/or savings accounts throughout the period of the promo.
Commenting on the dynamics of the promo, Julian Opuni, Managing Director, of
Fidelity Bank stated: “Fidelity is a bank that believes in the financial
well-being of its customers no matter their background. The ‘Sika Bumm’ promo
is yet another innovative campaign which aligns with our culture of regularly
rewarding customers for their patronage. The inclusive nature of the campaign
also goes to buttress our commitment towards the nation’s financial inclusion
drive.
On the occasion of our 15th anniversary celebration, we believe that this
promotion is a befitting initiative to show appreciation to our customers for
their unflinching support over the years.”
Director, Sales and Channels, Godfred Attafuah, gave an exposition on the
dynamics of the Sika Bumm promo. He explained that every GHS 300 growth in
deposits will earn the eligible customer a ticket calculated based on average
deposit growth in the account at the end of each month. The qualifying number
of tickets will be entered into the monthly and grand draws on specified dates
to be communicated by the Bank.
On a regular basis, qualifying customers will be notified by the Bank via SMS
on the number of ticket allocations which will feature in the monthly draws and
grand finale. The SMS will also specify the venue and date on which the related
draw will be held.
Nana Esi Idun-Arkhurst, Divisional Director, Retail Banking of Fidelity Bank
Ghana, disclosed that “In coming up with our latest promo, we considered the
current economic climate and decided that the best way to put a smile on the
faces of our dear customers and to say thank you to them would be to give them
the opportunity to win Sika Bumm; a lump sum with which they can pursue their
various dreams or plans. Big money to invest in their business and take it to
the next level, to purchase a parcel of land, to go on a well-deserved vacation
with the family, to buy a car, or to build a nest egg.
Nana Esi encouraged all customers to take advantage of the Fidelity Sika Bumm
promo and urged non-customers to open an account with Fidelity Bank to enjoy
this offer.
The Sika Bumm promotion is the latest in Fidelity Bank’s tradition of
well-placed iconic customer campaigns designed to provide its customers with
life-changing opportunities to pursue their financial goals and inch them
closer to financial freedom. It comes on the back of other innovative and
memorable customer campaigns such as Big Fat Zero, 10x Richer, Go for Gold,
Save for Gold and Reach for Gold which have gone a long way to transform the
financial fortunes and lives of its winners.
Source: Peacefmonline.com