Leading sports and entertainment company, BetKing, has launched an initiative geared towards supporting entrepreneurial empowerment in Nigeria.
The company said the initiative tagged, ‘100 BK shop
giveaway’ aims to provide 100 long-standing cashiers and agents with fully
furnished shops to help them upscale their businesses.
Chief Operating Officer of King Makers, Adim
Isiakpona, said the programme strategically ties into BetKing’s commitment to
positively impact lives within communities they operate and beyond.
The company recently presented 45 shops to agents
in Lagos and aims to deliver the remaining 55 shops to agents across other
states in Nigeria. Through this initiative, BetKing maximizes value for its
loyal partners by enriching them with resources designed to endear their
spirits towards sustainable business continuity.
“At Kingmakers, our cashiers and agents, are some
of our most important assets as the success of BetKing is strongly tied to
their commitment. The 100 BK Shop giveaway exercise was designed to show our
appreciation to our loyal agents and cashiers and encourage them to continue
promoting ThatBetKingFeeling across Nigeria”, said Isiakpona.
Speaking further on the programme, Adim explained
that the exercise is strategically important particularly now that the
entrepreneurship space in Nigeria is faced with several issues, which is
challenging development.
“The initiative will go a long way in sustaining
business continuity and reducing unemployment in Nigeria. We are delighted to
embark on this initiative, and we look forward to creating more platforms that
will benefit the lives of everyone within the BetKing community and beyond.”
Expressing his delight, Samuel Falana, one of the
beneficiaries of the shop giveaway expressed delight that the shop would not
only expand his business, but also make his customers feel more comfortable.
“It pays to be loyal, and I appreciate BetKing for
rewarding me and my colleagues across Nigeria – this shows that they care not
only about their customers but their agents and the community at large,” he
said.
The 100 BK Shop giveaway exercise is also in line
with the ‘BetKing Cares’ initiative which recently saw the company embark on a
Month of Good campaign to positively impact local communities across Nigeria
through medical outreaches and community clean-ups.
BetKing is a sports betting and entertainment
company offering online services in Nigeria, Kenya, and Ethiopia, and agency
services in Nigeria. Among the offerings of the company’s services are sports
betting, not restricted to football, hockey, cricket, tennis, basketball, and
more, and customised state-of-the-art virtual games including the exclusive
Kings’ League and Colour-Colour.
Source:
sunnewsonline